Steinhoff has absolutely no control over people either at Steinhoff or with external parties who break the covenant of confidentiality.
Steinhoff also has no legal nor good practice basis to engage the public or shareholders until matters are relatively advanced and there is a degree of certainty.
Quick question: If all these discussions were true, or at such an advanced stage, why would people want to remain anonymous.
Steinhoff is newsworthy and is clickbait. If LDP and his crew had to respond to every rumour and article attributed to Steinhoff, this would be a full time job. It wouls also be pointless and very possibly detrimental in their negotiations.
Journalist have sources, and the nature of their work means that they will exaggerate or even print rubbish to ensure that the article will be read.
For heaven's sake DTD...you of all people know that I have more of a right to be referred to as " ...a person close to the business that want to remain anonymous".
Thank you Captain I understand I am on the same page as you and agree with your comments.
I also agree its impossible for management to respond to every article but management will have to invent a way where IR will start to stand up to news rumours of high importance.
It does not matter what you and me think the reality out there will be people are expecting something to happen and they put the E4 bil IPO in their calculation. The Times is a reputable newspaper.
Captain: Quick question: If all these discussions were true, or at such an advanced stage, why would people want to remain anonymous.
DTD: This is the problem I am talking about even if the media are not telling the truth or bending the truth the public/investors tend to believe them.
On the other side of the coin to your question many people will say well the article must be true because SNH has not commented/denied and for what reason would the Times
invent this story.
Anyway soon we will get to know why there was a sudden jump of 30%.